We've written about the challenge of classifying what is a "page view" a couple times before (see Understanding Analytics: When Is a Page View Not a Page View? and A Quick Update on Page Views).
In the next few hours, CloudFlare will cross having served more than 100 billion page views over the last year. We've been growing very quickly. To give you a sense, a quarter of the total page views for the year (about 25 billion) has come in just the last 30 days.
I wrote a post last week about Surviving Black Friday, the biggest offline shopping day of the year in the United States. However, the biggest online shopping day of the year in the United States is said to be the Monday after Thanksgiving, known as Cyber Monday.
About a month ago I wrote a blog post titled: When Is a Page View Not a Page View. It explained how CloudFlare counted page views differently than beacon-based analytics systems like Google Analytics.
We crossed a milestone today: 312M people passed through CloudFlare's network in the last 30 days. That may seem like a strange number for a milestone, but it also happens to be the total population of the United States (the third most populous nation in the world).